Life lessons from a [recovering] Alpha Male – Nathalie Molina Niño @globalmisfit

Since launching her first internet dot com at 21, Nathalie’s been neck deep in high-tech, masculine, start up juice. She recently left Seattle, her dream home and a $100M business she helped found in order to chill out, meditate and continue her path as a recovering Alpha Male in relaxing New York City. During her first return to her beloved Seattle as a special guest at SIFF 2011′s opening GALA, hear Nathalie as she comes out publicly about her personal experience as a global business misfit and how it took nearly killing someone for her to realize she needed to rethink how businesses work.

About Nathalie Molina

Nathalie Molina Niño - Ignite Seattle 14Nathalie is the Senior Director of Strategic Development in Media & Ads at Lionbridge, explores the perilous new world of translation since the advent of global crowdsourcing, search and social media. You can find her online at her personal site, nathaliemolina.com and on Twitter, @globalmisfit.

How to Go to Kindergarten – Scott Ruthfield @scottru

When I was a kid, you started Kindergarten down the street, or maybe the Catholic school a few blocks away. Today, though, Seattle parents have an incredibly complex system of both public and private schools – and parents don’t know how to navigate it (or that there’s even anything to navigate).

If you might have a kid entering Kindergarten someday, and you’re the kind of person who builds a 10-column spreadsheet to pick the next flat screen TV, you might want to know how this process works – and how to optimize for your own family.

About Scott Ruthfield

Scott Ruthfield - Ignite Seattle 14Scott is the CEO & Founder of Rooster Park , a technology consulting and staffing firm. Before that, he led software engineering organizations at various small and large companies around Seattle. He and his wife obsessed over the kindergarten process for their older daughter (who had a great year!), and he used this talk to pass his burden on to the rest of you. You can find Scott on Twitter @scottru.

How To Shoot Better Food Porn – Geoff Smith @lookatlao

Why: With the advent of food-focused social media and celebrity chef bloggers—not to mention understaffed magazines—food photography is everywhere. Everybody is taking photos of what they eat and very few are doing it right.

What: I would like to identify the four major enemies of good food porn and offer simple solutions on how to avoid them. The presentation will show real-world examples of failed attempts at shooting good food porn and the necessary steps and equipment needed—both purchased and improvised—to make your food porn better.

About Geoffrey Smith

Geoff Smith - Ignite Seattle 14Geoffrey runs LookatLao Studio in Seattle. LookatLao is a smallish design and photography studio with a tendency to work with people who love food, wine and cocktails. When not working, Geoff can be found found exploring the back alleys of Bangkok or riding his bike around Lake Washington. You can find him on Twitter @lookatlao.

Sociopathic Boardgaming: Fun for Everyone – Mehal Shah

You like board gaming, but lately the fun has gone out for you. Maybe you have a closet full of board games that never get played anymore. Maybe you have an hyper-competitive jackass attending your board game nights, who you feel ruins the fun for everyone. Maybe you just hate following a bunch of silly rules in your games and the fun goes away after half an hour. Let’s re-examine what makes board gaming great and see how we can modify existing games to make them fun again, and how turning up the hostility is often the best way to turn up the fun.

About Mehal Shah

Mehal Shah - Ignite Seattle 14By day, Mehal works as a software developer at Amazon.com. By night, Mehal is still probably working. But when he has time, he’ll geek out on bouldering problems, cryptic crosswords, and board games. Two years ago, in an attempt to conquer his fear of public speaking and to impress a girl, he volunteered to speak at Ignite. This year, he returned to answer his critics from his first speech.

You can find Mehal on Twitter @mehals

The Art of Subvertising on Facebook – Teresa Valdez Klein

All of us have been conditioned from birth by our families, our friends, and marketers to want (or not want) certain things. And while I’m a big fan of Facebook, I have this theory that it reinforces social conditioning in some pretty insidious ways.

In this talk, I’ll explain how I used Facebook’s self-serve advertising platform to combat the social pressure cooker.

About Teresa Valdez Klein

Teresa Valdez Klein - Ignite Seattle 14Teresa runs her business, sings to her cat, picks herself up when she fails, and tries to enjoy the journey. She gets really mad when marketers tell her that her life isn’t shiny enough so she’ll spend money on things that won’t make her happy. She describes her relationship with social computing and consumer technology as “complicated but loving” – which she thinks is the only kind of relationship worth having. You can find her on Twitter @TeteSagehen and on her Web site, TeresaValdezKlein.com

How Social Games about Farms Ruin Your Life – Erica May

Do you sit at work saving up your virtual currency for a Shetland Pony? Do you create Facebook profiles for your cats, dogs & infants just so that you can ensure your crops are properly hydrated? What has our world become when people actually decorate their virtual barns for Christmas? Did you pre-order Farmville for Dummies on Amazon.com? Let’s take a peak at the illusive look at how virtual farms are ruining your life and pretty much the entire planet one virtual seed packet at a time.

About Erica May

Erica works for PopCap Games where she manages the channel strategy for their social games. You can check her out on the web at ericamayexist.com or follow her on Twitter @ericaannemay

Jeremy Bingham – Your Moral Panic Over Triceratops is Wrong

There was a lot of wailing and tooth gnashing recently about how Triceratops wasn’t real, because it was just a younger form of Torosaurus. You can all rest easy; there are rules to naming dinosaurs, and scientists have to follow them. You may be laying awake at night worrying about your favorite dinosaur being taken away, but they didn’t rename that dinosaur from your youth just to be mean. If you know how paleontologists name dinosaurs, you’ll finally be able to rest easy.

About Jeremy

When he’s not wresting around with telescopes or spreading the word about dinosaurs, Jeremy Bingham does the behind the scenes tech stuff at Daily Kos.

See also: Frank Catalano’s talk: How Science is destroying my childhood.

Kevin Moore – The Art of Engineering

Kevin Moore is an Iowa native and a 10-year resident of Seattle. He is a partner at the design and engineering consultancy Pixel Lab – http://thinkpixellab.com — where he loves crafting software. He tweets as @kevmoo.

Science, Art, Engineering, Design are the four corners of creative culture, but they represent terms that are often misused and misunderstood.

I’d like to explain their relationship. It clarifies and distinguishes what are often blurred differences while also freeing us from the bagage of degree programs and job titles.

Using anecdotes from some brilliant and diverse friends along with some lewd humor from famous physicists, I paint a pretty compelling picture.

Or at least funny and entertaining one.

Jonathan Evans – Infants- The Terrifying Danger of a UX Edge Case

Those of us in the UX world focus on how to satisfy users. However, when we use the term “user experience,” we ignore one persona: Age less than 2. They are the ultimate edge case; approximately 3% of the population, but with a grand scheme to take over the planet. Right now, millions of babies are growing up in a world that appears actively user-hostile. Using my own daughter as a test subject, I’ll show you how to minimize their rage and lingering resentment and make the world a better place for the people who will be changing our bedpans in fifty years.

About Jonathan

Jonathan wandered across the US and, as a vampire, found himself enjoying the climate in Seattle. He’s not quite sure how he ended up with a wife, child, and dog, but he’s quite happy with the whole scenario. While trying to improve user experience in people’s lives, he decided to focus on his daughter for a little while, and thought he should share his findings with the good people of Ignite Seattle.